Selected Projects

Vegetal, a product presentation for Vitra, May 2009

The Loggia del Capitaniato in Vicenza was used for this presentation of the Vegetal chair. To occupy this space was a quite unique opportunity. My idea was to have two similar displays, totally different in materials and shapes from the loggia but with similar proportions. The result we wanted to achieve was to have a box inside another box. The inside box was equipped to display the chairs. The installation combined the two organic shaped products done by the Bouroullec brothers for Vitra: the Vegetal chair and the Algues. The panels were illustrated with copies of original drawings and pictures showing the process of the project.