Selected Projects

The advertising campaign for Cappellini, 2007

Though the 2006 advertising campaign had good critics, we decided to get back to pictures for campaign of 2007. I suggested a step in between the two techniques (drawing and picture). My idea was to use a mixed media technique, something which was not breaking away from the cartoon language used one year before, but which would be closer to a realistic representation of the products. I produced a set of views of interiors using the technique of the cut-out paper and adding the pictures of the products onto them.